Daily Mail - Talk about MAN-icure!

Men across the world are painting one in five of their fingernails with nail varnish to raise awareness about the disturbing fact that one in five children are physically or sexually abused before the age of 18. By uploading their photos to social media with the hashtag #polishedman, the supporters are literally helping to point the finger at child abuse.

It's part of YGAP's Polished Man campaign, which runs until October 15 and challenges men to adopt the beauty trend for a good cause.